annual reportsFEATURED PROJECT
Conceptualized, wrote and edited the University of Connecticut's Peter J. Werth Institute for Entrepreneurship & Innovation's first-ever annual report sent to donors and supporters. With the spirit of a startup, The Werth Institute hit the ground running to create its award-winning programming. This was the opportunity to tell their story through one of the organization's first marketing pieces. Nonprofit Annual Reports
|
press releases FEATURED PROJECT
PTG Consulting's client, Nordic Hotels & Resorts, announces one of Europe's most anticipated hotel launches of 2022. Immersing myself in the hotel's brand, I crafted a press release capturing the creative spirit of a hotel that is changing the landscape of hospitality in Oslo. Sommerro is a celebration of Norwegian design that provides a home away from home for both travelers and locals alike. |
web copy FEATURED PROJECT
Recognized nationally for its commitment to the environment and sustainable roofing practices, Advanced Roofing, Florida’s top-ranked commercial re-roofing contractor, needed a landing page to reflect this. Utilizing SEO to tell their story, I crafted copy to highlight the benefits of a sustainable roofing system and the company's efforts to become the greenest commercial roofing contractor. |
executive communicationFEATURED PROJECT
Werth Institute Managing Director David Noble was invited to write a letter to the University of Connecticut's leading donors providing an update on the Institute's major initiatives to show their dollars at work. Capturing David's passion for helping students attain an entrepreneurial mindset in his natural tone, the letter provided a significant opportunity to reach new donors to the Institute. |
fundraising campaignsFEATURED PROJECTS
In honor of a local community leader's retirement, I designed and developed a $1 million fundraising match campaign, meeting and exceeding goal. I also developed a number of direct mail campaigns and year-end appeals for nonprofits and universities, including this holiday appeal for Canine Assisted Therapy, a local organization sends therapy dogs to brighten the days of those in need. |
event managementFEATURED PROJECT
Managed and executed the 7th Annual Entrepreneur Summit by Hispanic Unity, drawing a record crowd of 400+ attendees and 40+ exhibitors. The Summit, sponsored by Chase, featured networking opportunities, new and emerging business owners, Fortune 500 companies, industry experts, government agencies, chambers of commerce, educational and financial institutions, media and more. |